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Barbie Dolls--History Of A Phenomenon - By: John Mowatt, 2008-08-31 The first Barbie doll was introduced by Mattel in 1959. Barbie dolls went on to become one of the greatest toy manufacturing successes ever. Barbie was invented by Ruth Handler who adapted her from an earlier German doll called Lilli. She was named after Ruth's daughter Barbara. She was the first mass produced adult styled doll and was an instant success. COMMENTS Add a comment |