G.I. Joe Takes The World By Storm - History of the Real American Hero from 1989-1995 - By: John Gibb, 2008-05-17

By 1989 G.I. Joe was the best selling action figure in the United States and was being marketed in other countries around the world. Not bad conquering the world by the age of 25, but the producers at Hasbro were not ready to settle there. COBRA, was G.I. Joes greatest competition and the dynamic of good and bad made for a more interesting story line to the G.I. Joe, Real American Hero plot.

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